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Part of a prospectus series for Coventry University’s London campus. One of several shots covering the academic environment — students at work, giving overseas applicants a genuine sense of daily life on campus.
Part of a prospectus series for Coventry University’s London campus. Facilities and student engagement — the kind of image a prospectus needs to move an international applicant from interest to application.
Part of a prospectus series for Coventry University’s London campus. An individual student in a study or workspace setting — one of a large series created to give the university’s marketing team a complete visual toolkit for overseas recruitment.
Part of a prospectus series for Coventry University’s London campus. Classroom or seminar environment — shot to feel authentic rather than staged. The brief was to show real student life, not an idealised version of it.
Part of a prospectus series for Coventry University’s London campus. One of the facility shots in the series — showing the physical environment the university wanted prospective overseas students to picture themselves in.
Part of a prospectus series for Coventry University’s London campus. Campus life and student activity — each image in the series was framed to answer a question an overseas applicant would have about the university before visiting.